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Top 20 Digital Product Observations

20
There are a zillion opinions about UX but one simple definition.

19
Everyone talks about users.

18
Users are real, flesh and blood people.

17
Folks get massively frustrated by your digital product.

16
You can’t trust what people tell you about your product.

15
You are not that important.

14
Content isn’t something you read; it’s something you do.

13
Technology changes, but people remain the same.

12
Accessibility and usability are the same thing.

11
Training and “help” won’t save you.

10
Development processes still lag significantly when it comes to UX.

09
Development-dominated teams are relics of the past.

08
Your digital product should do less.

07
Even the most stubborn opinions can be changed.

06
Products thrive when everyone takes responsibility for user experience.

05
Firms making strides with UX have first acknowledged their need.

04
Small successes build on themselves (if you prove value).

03
Ignorance is a virtue.

02
Get vision right, and everything else will fall into place.

01
You are almost always doing better than you think.

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Online experiences don’t have to be frustrating. We’re user experience experts making digital products useful, usable, and loved. #UX #UI #userexperience #web